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Anyone Can Build a Pretty Website. It's What You Do on the Back End That Gets You Found.
Case Study — TruBlue Renovations A behind-the-scenes look at the SEO work that took TruBlue Renovations from invisible to ranking in Fayetteville, NC — built entirely on Wix. The reality check Wix. Squarespace. WordPress. Showit. The platform doesn't matter as much as people think. You can spend weeks obsessing over the perfect font pairing and color palette, launch a beautiful website — and still rank on page four of Google where no one will ever see it. Because search engin
RODRIGO HERRERA
Jun 23 min read
From Invisible to Undeniable: A Case Study in Consumer Motion
Every client engagement starts the same way: a Consumer Motion audit. Before we build anything — website, brand, ads — we map where the prospect loop is working and where it's leaking.
RODRIGO HERRERA
May 123 min read
From Hidden Gem to Fayetteville's Most Recognized Renovation Brand: The TruBlue Renovations Story
RH Creative Director helped TruBlue Renovations go from unknown to Fayetteville's most recognized renovation brand — through web design, branding, and Facebook ads that generated $50,000+ in revenue from $315 in ad spend.
RODRIGO HERRERA
May 113 min read
How Rod's Studio Went From Side Hustle to Fully Booked in 2.5 Years
Rodrigo Herrera built Rod's Studio into Fayetteville's go-to luxury wedding and quinceañera videography brand in 2.5 years — through premium brand positioning and Facebook ads that converted views into fully booked seasons.
RODRIGO HERRERA
May 112 min read
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